4ocean, the global ocean cleanup company, has partnered with Air Canada to reduce and eventually eliminate single-use plastics on the airline’s aircraft and in its lounges.
As 4ocean’s exclusive Canadian airline partner, Air Canada’s partnership marks a key milestone in its plastic reduction and elimination strategy, which will start with eliminating all plastic stir sticks on aircraft and in lounges in the summer of 2019.
Through this partnership, Air Canada is also creating the opportunity for its employees to participate in 4ocean’s coastal North America clean-ups in 2019.
To date, 4ocean has removed more than 4 million pounds of trash from the ocean and coastlines in 27 countries and partnered with over 15 charities. The company currently employs more than 300 people in the U.S., Indonesia and Haiti.
Drawing from their years of experience, 4ocean will also work with the Air Canada team to develop educational resources on ocean conservation for employees to draw from and further enhance the company as an environmental steward.
Air Canada’s ongoing plastic reduction efforts include researching and rethinking important decisions made at various stages of the supply chain. In 2018, a review and assessment of all plastics used onboard was conducted, and the company identified options to eliminate, replace, reduce or recycle its single-use plastics.
The plastic stir sticks will be the first single-use plastic to be eliminated. The company is supporting this work in partnership with the University of Toronto graduate students in their final year of their Master of Science in the Sustainability Management program. The students are working with Air Canada to identify alternatives to plastic use onboard the aircraft.
Main image credit: © 4ocean