Watch Saint Laurent’s Latest NSFW Campaign Video

Fashion, Video

Saint Laurent has become one of the most popular fashion labels of late, with an overwhelming revenue boost in the last three years alone.

Anthony Vaccarello took the brand in a different direction with a sexier, sleeker drastic approach in Saint Laurent’s SS17 collection.

The new director has continued the glam-sex vibe with the latest campaign by releasing a raunchy video titled #YSL04 — Evening Part 1.

The clip has features various models in a club with girls kissing and showcasing a grungy, gritty-glam look and feel. You can watch it in the player above.

Georg Jensen’s role models


In a world where you’re celebrated for being beautiful, more than someone working 16 hour shifts in a children’s hospital, it’s hard to find a role model you truly believe in.

We spend hours scrolling social media feeds of beautiful, successful people travelling the world, posting inspirational pictures of scenes that seem real.

This is enough inspiration enough for some, but not for Georg Jensen.

Georg Jensen’s brand comfortably sits at the cutting edge of design, and are renowned for artistic boldness, superior craftsmanship and visionary collaborations with leading artists and designers.

Their latest video campaign alongside creative agency Forsman & Bodenfors inspires more than any filtered Instagram photo ever will, swapping models, with role models.

George Jenson's role models

This is a true testament to the people we should really be paying attention to, featuring award-winning film director Susanne Bier, world champion welterweight boxer Cecilia Brækhus, award winning comedian Sarah Kendall (Australia), professional motocross rider Behnaz Shafiei and the world’s best chef Dominique Crenn, who have defied conventions and risen to the top of their industries.

Be yourself, make your own success and take inspiration from the people that are really making a difference in the world.

Watch the inspirational, beautifully shot video in the player below, and tell us who your role model is using the comment box at the bottom of the page.

Find out more information about Georg Jenson and the five influential and inspirational people featured in the film by clicking the video after it has played.

This post is sponsored by Georg Jensen, however the opinions are of the author.

On The Rise: Jean & Tonic

Fashion, Featured

Good denim, at a decent price is really hard to find. Jean & Tonic are on the right path by being the first denim brand that offers custom-made, premium jeans, at an affordable price.

Many of us will know that it’s so hard to find decent denim that fits well, looks awesome, and doesn’t cost a fortune. With their new site, you become your own fashion guru, by becoming part of the design process to make your jeans, all about you.

On The Rise Jean & Tonic

Create your own unique pair through a simple step-by-step process on their site, and enjoy the experience while you’re at it. Then, just wait three weeks, or even sooner and you’ll get your hands on you very own tailored pair of jeans right to your door. The good news for us in the UK is that they offer international shipping and if you’re in the US, then you take advantage of their free shipping.

On The Rise Jean & Tonic

The best part is that it’s actually fun to sit and create your own unique style of jean, which is something I personally haven’t experienced before. You’ll have a great time coming up with many different design ideas, but be careful as you’ll probably be there for hours, it’s just making a decision on which one you actually want to commit to is the hardest part of the whole process.

On The Rise Jean & Tonic

Traditional tailoring can cost loads, it’s worth it, but sometimes you’ve got to sit back and just have a re-think when you see your bank balance. That’s where Jean & Tonic come into their own, by offering an e-tailoring platform that not only allows you to get the exact product you want, customised to you, but also gives you a fun experience at the same time.

On The Rise Jean & Tonic

Its low pricing structure, and stunning design style allow you to get your hands on a pair of premium jeans, tailored exactly how you want them for under $120 (£70?). Now when you compare that to other premium brands such as Diesel, or Levis, who hold their own in the market, but don’t offer this level of customisation, then you know that J&T mean business.

They describe as an ‘unparalleled shopping experience’ – which I can totally see why, and they can live up to that quote. Go over there, and get creating your own unique pair of jeans, and look out for J&T in the summer, as they’ll be everywhere.

For more information one Jean & Tonic, jump on over to their website here.

The Language of Love

Fashion, Lifestyle

We get so tied up in life sometimes that so many things get lost.

Simple things in life that we take for granted, and more so than any other, we take people for granted.

Work gets in the way, daily lifestyle choices, hobbies and all sorts of things can make it so difficult for us to actually sit back and relax, then find the things that make us happy.

We take love for granted, we often don’t show it enough, or we don’t show it in the correct way. We put so much emphasis on the bad parts of love, and not enough on the good.

It’s all too easy to fall into that trap. Showing love in different forms can be so easy. Buying things on anniversaries, Christmas, Birthdays etc. is a small, but simple way to show that you care.

The time we spend with people is so limited, and the time we actually spend focusing on our loved ones is extremely limited.

Think about how much you actually sit and make someone feel loved. What attention do you pay them? What do you say to them? All these elements are so important.

For some people it’s really hard to show that love, and for some saying those three words is even harder. And us Brits are the worst at it. We really are stubborn when it comes to showing our romantic side.

This is where fashion brand La Redoute wants to show that there’s more to the French way of life than just the aesthetics.

In this heart warming video, members of the public that find it hard to express their emotions wrote down previously unspoken heartfelt messages to their loved ones and filmed their reactions upon hearing them.

It’s a moving piece of footage, so make sure you have your tissues at the ready.

adidas Originals ZX Flux Exclusive Lands At Foot Locker


adidas Originals and Foot Locker continue their humble partnership by announcing the new adidas Originals ZX Flux range.

This new adidas Originals ZX Flux range are available in five colourways, three for men and two for women. These include camo and cheetah, and are equipped with a ZX 8000 outsole and adidas‘ iconic heel cage.

The ZX Flux strips away all the external bells and whistles of the past model, leaving an understated, smooth casual shoe for the next generation. The mid-sole provides you with a comfort level like no other and has the extraordinary ability to turn heads on the street.

Find out what happens when the exclusive adidas Originals ZX Flux range hits the Foot Locker stores:

The video features a Foot Locker worker transporting the shoes to a waiting customer in a store. The journey involves lots of surreal changes of scenery colour and a dancer testing out the shoes via some inspired street moves.

The adidas Originals ZX Flux is exclusive to Foot Locker, so you won’t be able to get these bad boys anywhere else. So jump on over to Foot Locker today and move onto the next level in sneaker engineering.

What do you think of the shoes? Would you buy them? How about leaving your comments in the discussion thread below and let us know what you think to the new range and advert.

Lacoste reveals Life Is A Beautiful Sport campaign


Somehow, these fashion brands have the amazing ability to grip you to your seats for a short moment during an advert. Sometimes these adverts make no sense at all, and the perfume adverts are more mental than ever before.

It’ll be some random bloke walking on hot coals, or in a field, or on a mountain saying nothing but gibberish. These adverts are extremely gripping though, and always make you sit back for a moment and just watch.

This is the exactly the case for the new Lacoste advertising campaign which is directed by Seb Edwards. The new advert is just in time for the Sochi 2014 Winter Olympics and New York Fashion Week, and boy is it a gripping experience.

The advert shows an epic story of a first kiss between a man and a woman in a cafe. This kiss is more important than it seems as the contrasting visual elements showcase strong feelings and emotions on a new level.

This is one man, and a woman putting themselves on the line, and making it count.

The Life is a beautiful sport campaign displays Lacoste’s founding values of immaculate passion and tenacity.

Want to watch how a real man kisses his lady? Then watch the video in the player below:

adidas Originals & Foot Locker Launch BN Collection


2013 has been a great year for Foot Locker as they have been consistently producing great new lines of sneakers alongside adidas. The campaigns they have run throughout the year have been really cool, and each time they release a new video for their lines, they just get better and better.

This time, Foot Locker have once again teamed up with adidas Originals to transform an urban basketball court in West London, into a party venue for their new BN collection.

The lucky Facebook fans on the Foot Locker page were invited to this event for a huge celebration and even an appearance from a very special celebrity guest. Who is the guest celeb you ask? Well as basketball players perform some amazing tricks, surprise guest Fernando Torres decides to show up to the celebrations and show off his own unique skills.

The party looked like a hell of alot of fun, with body-poppers, artists, basketball players, trampolinists, break-dancers, cheerleaders and DJs making their imprint on the night. Check out the celebrations in the video below:

The new Brooklyn Nets range is available now via Amazon.

Foot Locker Team with Modestep for the ‘Sneaker Mix 2013’ Tour

Fashion, Music

Following on from the huge success of Foot Locker’s summer Sneaker Mix campaign, during which it created the world’s first trainer mixing deck, Foot Locker promises some unique, one-off DJ experiences for the ‘Sneaker Mix 2013’ tour.

The tour features the breakthrough British electronic rock band Modestep for an exclusive European DJ Tour. Tony and Josh from the band will be showcasing their love for sneakers by sporting Foot Locker’s latest exclusives, the KDI Nike Air Max 90, Van Locus and Adidas Hardcourts while on the Sneaker Mix tour.

This also follows Modestep’s current success within the industry and their recent debut album release that took the dubstep scene by its throat and gave it a clean jerk.

The album Evolution Theory was released back in February 2013 and features their hit singles ‘Sunlight’ and ‘Feel Good’.

The Sneaker Mix 2013 tour kicks off in Berlin and gives ticket holders a musical experience that they will never forget, and also gives them exclusive behind the scenes access and even a chance to meet the band.

‘The Sneaker Mix’ tour will start in Berlin on the 17th October, travel over to Madrid (25th October), stop off at Milan (14th November), swing by Paris (22nd November) before ending in London (29th November).

Get the right Festival look this Summer

Fashion, Featured

The festival season is getting close. You need to start preparing your look for the summer’s events. So what do you have planned? Are you going to go in fancy dress for a laugh? Or is it a case of raiding the cupboards for last years shit rags? Here at Digital Warble and our friends over at Kangol and Soviet love telling you what to wear, so read on as we all know that we are right.

We’ll start from the top. After the first day of fun, frolics, beer and sweat, your hair is going look offensive. The easiest, and most effective way to look slicker than your average is to bang a hat on. This Basketweave Player hat by Kangol allows your head to breathe (and let the stink out) as well as keeping your beer-drenched hair covered. Keep this one close to you though as you don’t want to lose it if the weather turns sour, or the decision to crowd surf becomes more than a fantasy. Always try to match your hat colour with the same tones in either your belt, shoes, watch, and any accessory really. This is a sure way to keep everything from top to bottom flowing. You’ll be cooler than Mr Freeze after you read this guide, trust me, the heating is off.

What looks cooler than a pair of shades? Nothing, a pair of shades looks cooler than shades, so remember to shade it up. Did I mention shades? The oversized aviators are back in business this summer. Keeping it simple with the colours here is a sure way to look fresh, even when you’re probably at the least fresh you have ever been in the whole point of your life – festivals can drain you like that. Again with these sunglasses you have the multi-purpose usage. You have the look, and feel of Rock Star as well as the protection from those naughty UV raygams. It may be worth buying a couple of pairs of these just incase you lose them.

Moving further down the body here and onto the torso. You’re going to need a T-shirt, anyone will do, but why not go for a smooth bold printed T with some ladies in their undies on it. And you need to ask why? The Fun & Games Tee will do exactly what it says on the tin. The bold design provides enough manliness to be sturdy with the ladies and cute enough not to scare them away. Most women look at other women, so, if you have a whole bunch of women on your torso, who is going to be wearing a huge grin on their face after the eyes of those wonderful beauties stare into the Tee.

Crank the volume up a little with the Rudolph Denim Shirt if it starts to get a little nippy, and you need something to carry on the look. The pale denim draws you into a false sense of security and gives you a friendly, honest look. Choose wisely when deciding whether to tuck into the trousers, how far to button up and if sleeve rolling is still cool. We advise buttons up until the third from the top as this allows you to just see the workings of the Fun & Games Tee. Roll the sleeves up to your forearms and leave that bad boy un-tucked. If it gets a little hotter, but you still need the arm warm, you’re more than good to unbutton so you’re a free flowing shirt monkey.

The jumper is always a feel-good hangover cure. There is nothing more cozy than slowly placing a nice clean jumper over your head when you feel like the world is ending and alcohol has destroyed each memory of the previous evening’s events. It’s the double cc (cozy & cool) for this Rock Girl Sweater. The Rock chick print turns what could be a boring simple jumper, into a T4 host’s wet blanket. One thing to note is placing this jumper over the top of the denim shirt may cause slight discomfort and malfunction in the arm department. So you may wish to remove that item before placing the sweater on. This is best served up with the Tee underneath.

To finish the whole outfit off, you’ve got to remember your pants. Chino’s are still rocking the show and at £30 for a pair of Will Chinos it’s a wonder why everyone isn’t wearing them. The tanned flavour brings the whole outfit to a close, linking in the same colour as the Kangol Basketweave Player hat and Kangol KS6012C2 sunglasses. Also, Chinos + Denim = Match made in Fashionita heaven. Don’t worry about getting these muddy as Chinos don’t need to be immaculate to look super fresh.

But hold on, you’re wondering what to wear on your feet? Well, if you’re heading to a festival in the UK there is only one thing you can take, and SHOULD take with you…WELLIES. However, please do avoid the bright yellow ones as nobody wants to see that.