There’s one company that absolutely hits the nail on the head with their football advertising campaigns time and time again. They come up with imaginative adverts that stand out from everyone else, and really draw you in.
That company is Pepsi Max, and in their latest video, they showcase some genius feats and experiences right within a Friday night five-a-side football match. This is a completely new level of ball-play, and it looks absolutely stunning.
Set in Barcelona – which is probably the most prestigious city in Europe for their football – this group of lads get a surprise addition to their match as Pepsi Max transform their local pitch into an incredible, interactive football arena.
Pepsi Max know how to put on a show by using drones, advanced projection technology and over 30,000 programmable LED lights to create a football game like no other. During the game the pitch becomes a dynamic hands-on visual platform for the players to really show their skills, and have fun at the same time.
There’s super-projected score boards on buildings, moving goals (that can be frustrating – or amazing depending on which way it’s moving!), drone referees (there’s no arguing with a robot right?) and so much more. This is the next-generation of football arenas, and boy would we love to have a few games on this pitch!
Pepsi Max deliver maximum taste within their refreshments, with zero sugar. Join the social side of their campaigns by using the hashtag #LiveForNow and follow what they are up to by subscribing to the Pepsi Max YouTube channel. You can watch the video in the player below.